Since internet tv had a wider global audience and was less costly compared to conventional advertising method, it is now being considered to be practiced seriously. Speaking of the cost, Minister Datuk Seri Azalina Othman Said said, only RM6mil would initially being spent, primarily to buy content, in spite of the RM18mil which has been approved by the Ministry. The alternative is expected to yield an increase of 10 million tourist arrivals next year.
http://thestar.com.my/news/story.asp?file=/2008/9/24/nation/2100761&sec=nation
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